What is Matching Talent?
Matching Talent is an opportunity to discuss and explore recruiting. More specifically, this blog focuses on discussing recruiting methods, recruitment advertising practices, and approaches to recruiting the right candidate-career fit. Similarly to how the technology age has impacted our daily communications with one another, it has also impacted recruitment methods. Recruiting is another profession attempting to keep up with the changing times!
I chose to create this recruiting communications blog because I have both personal and professional intrigue regarding how technology is changing recruitment tactics. I also enjoy theorizing on most successful recruiting practices, applying these theories and seeing what yields positive results. In my current profession I have identified recruitment process improvement opportunities which I look forward to exploring through this blog.
Why Recruiting Communications?
In my current position, I manage all recruitment activities for two of my company’s three North American business units. Being in the malt manufacturing industry, the business and community are incomparable to other industries. The people are passionate, genuine, propelled by creativity and connected through the product. Beer brings people together. However, being an age-old delicacy can impact the technological progression of the industry.
Malting has been a practice for hundreds of years. Since the tradition has been industrialized, not much has changed to the process fundamentally. An ancient practice can sometimes bring with it outdated business methods. In this case, recruiting methods have opportunity for improvement through alignment with the technological age. To review a brief history of the malting process, click here.
Changing the Approach to Recruiting
Today people have the capability to learn all about a company before they even interview. Online customer reviews and employee comments are accessible with just a few words typed into a search engine. Job seekers utilize these online resources to decide which company applications to complete.
With these changes, employers need to have a different approach to recruiting. In today’s market, there is a lot of discussion about employees desiring more than just a pay check. They want work life balance, a good company culture, development opportunities, solid benefits, flex time, personable managers and so much more that can’t adequately be described in a job posting.
So…
If company culture and employee personality can’t be adequately represented in a job posting, how do we communicate these vital aspects of our company to candidates? How do we entice the right candidate to apply? How do we pair talented people with the right company cultures?
That is what we are here to explore….
PublicDomainPictures17912. Untitled. Pixabay. 13 December 2010 https://pixabay.com/photos/food-fresh-fruit-green-isolated-2280/
Matching Talent 